I recently attended the 2018 PRSA Health Academy Conference where hundreds of top healthcare communicators gathered for two jam-packed days to discuss the latest trends in media relations, healthcare policy communications, disease awareness campaigns and […]
The American Society of Clinical Oncology (ASCO) is holding its annual meeting in Chicago. Founded in 1964, ASCO is the world’s leading professional organization for physicians and oncology professionals caring for people with cancer.
In 2017, […]
Standard press releases are out and press visuals are in, according to Corvaya Jeffries, a producer at CNN. Probably because visuals are processed 60,000 times faster than text, which is why image-focused apps – such […]
May is the month of millennials.
The nation’s largest generation and a steady cultural force is causing brands to transform and innovate their marketing strategies.
Companies are catering to millennial preferences by offering experiences, practicality, and incentives.
Trends to Watch
Move over Traditional Honeymoons: […]
Did you know 76 percent of college-educated women have children, but in agency life only 39 percent of women are moms?
This means that 61 percent of women in the workplace are prioritizing their careers […]
“Even if you are on the right track, you will get run over if you just sit there.”
This quote from Will Rogers is a humorous warning to today’s business owners. What got you where you […]
Recently, United Airlines was caught in another scandal involving yet another highly unfortunate dog-related mishap. Every major news outlet covered the incident in their print newspapers, online news websites, and Twitter feeds. It even populated Snapchat […]
On a recent flight from New York to Los Angeles, I tuned in to CNN. With excitement and awe, I watched live as Elon Musk’s most powerful SpaceX rocket ever lifted off from Cape Canaveral […]
2018’s #workgoals should not just be focusing on work—it should be focusing on both work and your well-being, because your happiness ultimately leads to better health. However, past years have proven this is a lot […]
Amazon, Berkshire Hathaway and JP Morgan Chase recently announced that they were together forming an independent company aimed at lowering healthcare costs for their U.S. employees.
The three companies, which bring their scale and complementary expertise to […]