PR is a 24/7 business that requires juggling many different projects at once, but this year rbb Communications’ CEO Christine Barney demonstrated her masterful ability to multitask, serving as Chair of the Greater Miami Chamber […]
Have you been pranked today? Every year on April 1, companies across every sector do their best to fool the public.
Today, Florida State University Seminoles and University of Florida Gator wondered how these two rival […]
This story was co-written by Julie Jimenez.
Regardless of political/human rights issues, travel to Cuba is opening up more and more each day.
With news of the first U.S. hotel brand officially entering Cuba, some questions still […]
During the time Lord & Taylor was settling with the Federal Trade Commission on its paid Instagram post debacle, our agency signed contracts with about 20 new (very on brand) influencers. As part of the […]
Imagine walking into a hotel and being greeted by a humanoid, having your bags taken care of by a droid and your room service is brought up by a bot that reminds you of R2D2. […]
Many companies hire a spokesperson to tell a brand or company’s story. Why? Because customers are more likely to forge a connection with people. But there’s another way to interact with customers and engage them: using an […]
I have the privilege of speaking at the #MiamiGetSocial networking and professional development event. The event brings together social media enthusiasts, professionals and thought leaders for an evening of dynamic, interactive learning.
The Social Media Association […]
While Peyton Manning may not have won the MVP title at Super Bowl 50, he certainly wins an award for being one of the best examples of controlling the message in an interview in recent history. […]
I recently received an email from the Miami correspondent for Fox News explaining that he could not cover my super compelling story because New York wants him to focus on the 2016 election. Translation: if […]