Drive brand awareness and community growth for Chopin Vodka and its sister spirit brand, Dorda Liqueurs.
Personalize both brands and appeal to a younger audience.
Boost engagement and web traffic for both brands.
Position both brands as fun and premium by working with like-minded partners and content creators to bring this concept to life.
Showcase the quality and versatility of our spirits through engaging imagery, lifestyle content, and fresh, user-centric recipe pages.
Developed a cohesive storyline, strong messaging and visuals alongside a consistent post frequency in order to grow our following and engage with our fans.
Engaged with like-minded influencers and celebs for content creation and giveaways surrounding timely hooks such as Valentine’s Day and National Martini Day.
Amplified in-store tastings and experiential activations with paid advertising campaigns.
Elevated the user experience for Chopin and Dorda fans by redesigning recipe pages and updating existing site content.
increase in social engagements (likes, comments, shares, saves)
total new followers across Facebook, Instagram and Twitter
increase in link clicks
audience reach from earned & paid influencer programs
increase in video views
audience reach from paid Facebook event campaigns
increase in web sessions to www.dordaliqueurs.com generated from organic and paid efforts