In 2011, there was no escaping the prevalence of sports in the news. From Penn State to “Tebow-mania,” 2011 showed that sports headlines can go from the back page to the front page quickly. With 2012 upon us, we thought it’d be helpful to look back at this year in the wide world of sports and pick out a few key learnings for PR pros.
We hope you enjoy our video. Were there any other big PR takeaways from sports that you noticed? Let us know in the comments!