College football’s biggest game played in a city known for crowning champions. rbb was the 2021 Miami Host Committee’s MVP for the College Football Playoff National Championship Game.

From developing the game’s digital home, 2021miami.com; to driving awareness about the “touchdowns” being scored for local kids through community efforts; to building excitement and producing a hype video convincing any fan Miami is a must-visit destination to cheer on their team or vacation in the future; rbb was a dual creative and media threat delivering millions of eyeballs for the Host Committee.