MIAMI – August 13, 2010 – rbb Public Relations, a leading national marketing public relations firm based in Miami, has promoted Maite Velez-Couto to the position of account director. In her new role, Velez-Couto will help create, execute and measure strategic public relations programs for several of the firm’s clients including AMResorts, Canyon Ranch Hotel & Spa and Homewood Suites by Hilton.

Previously a senior account executive at rbb, she also will continue to manage rbb News, the PR agency’s marketing and communications team. Since joining rbb in 2006, Velez-Couto has led numerous successful public relations campaigns for the firm’s travel and luxury consumer accounts. Over the past two years, her campaign contributions have led to three prestigious industry awards, including the Public Relations Society of America’s (PRSA) Silver Anvil Award for Crisis Communication (2009) and two consecutive Holmes Report’s Gold SABRE awards for Travel & Tourism programs (2008 and 2009).

“We take great pride in encouraging our employees to grow with us, and we’re happy to recognize Maite’s talent with this new role” said Christine Barney, CEO of rbb Public Relations. “The numerous awards and accolades that she’s helped the firm achieve are a testament to the quality work she inspires for our clients on a daily basis.”

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About rbb
rbb Public Relations has a national reputation for delivering results. Named PRWeek’s “2008 Agency of the Year” and The Holmes Report’s “2009 Boutique Agency of the Year,” rbb delivers clients results on par with the largest national firms, but with the individual attention of a boutique PR agency. Its bilingual staff excels in media relations, corporate communications, digital/social media, product introductions and crisis counseling. The firm’s capabilities encompass a variety of practice areas, including B2B, consumer products, travel & leisure, health and fitness, luxury goods, real estate and food and beverage. rbb is a member of the Converge network of PR firms. For more information, call (305) 448-7450 or visit www.rbbpr.com.

Media Contact
Mary Sudasassi / mary.sudasassi@rbbpr.com / 305-448-6163