MIAMI – March 8, 2010 – rbb Public Relations, a leading national marketing public relations firm, recently named agency of record for United HomeCare Services, Inc., a non-profit full-service home care organization with more than 35 years of experience providing affordable quality care. rbb will provide strategic marketing counsel and manage a media relations campaign to showcase the agency’s position as a trusted leader in home health and community care dedicated to making people’s lives better with proven quality-of-life solutions delivered in the comfort of home settings.

Born of United Way, United HomeCare Services offers community-based health care solutions to help older and disabled adults live at home independently. UHCS delivers high quality care for less than one-sixth the cost of nursing home care. Its employees currently provide 17,000 hours of care

According to Jose Fox, president and CEO of United HomeCare Services, rbb was selected for its strategic approach to public relations and reputation for delivering meaningful client results.

“rbb looks forward to generating greater awareness of United HomeCare Services and supporting its mission of promoting the independence and wellness of individuals in our community,” said Christine Barney, CEO of rbb Public Relations.

rbb Public Relations has a national reputation for delivering results. Named PRWeek’s “2008 Agency of the Year” and The Holmes Report’s “2009 Boutique Agency of the Year,” 34-year-old rbb delivers clients results on par with the largest national firms, but with the individual attention of a boutique agency. Its bilingual staff excels in media relations, corporate communications, digital/social media, product introductions and crisis counseling. The firm’s capabilities encompass a variety of practice areas, including B2B, consumer products, crisis communications, travel & leisure, health and fitness, real estate, and food and beverage. rbb is a member of the Converge network of PR firms. For more information, call (305) 448-7450 or visit