MIAMI, September 3, 2010 – Nova Southeastern University’s H. Wayne Huizenga School of Business and Entrepreneurship has tapped rbb Public Relations, a leading national marketing PR agency, to promote the school’s new Sales Institute and market-driven education degree programs. According to Michael Fields, Ph. D., executive dean of the Huizenga Business School, rbb was selected for its strategic approach to public relations and reputation for delivering meaningful client results.

“rbb’s proactive campaign will showcase the Huizenga Business School’s re-engineered programs,” said Tina Elmowitz, executive vice president of the award-winning PR agency. “The Huizenga Business School has a completely new way of looking at business degrees. Our first initiative is to showcase the new Sales Institute and researched-based curriculum, which is more relevant than ever to the corporate community and is setting new standards in business education.”

The Huizenga Business School is located in the state-of-the-art Carl DeSantis Building at Nova Southeastern University, the nation’s seventh largest, not-for-profit, independent institution of higher education. The school offers bachelor’s, master’s and doctoral business degree programs, and boasts the largest Master of Business Administration program in Florida.

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About rbb
rbb Public Relations has a national reputation for delivering results. Named PRWeek’s “2008 Agency of the Year” and The Holmes Report’s “2009 Boutique Agency of the Year,” rbb delivers clients results on par with the largest national firms, but with the individual attention of a boutique PR agency. Its bilingual staff excels in media relations, corporate communications, digital/social media, product introductions and crisis counseling. The firm’s capabilities encompass a variety of practice areas, including B2B, consumer products, travel & leisure, health and fitness, luxury goods, real estate and food and beverage. rbb is a member of the Converge network of PR firms. For more information, call (305) 448-7450 or visit www.rbbpr.com.