Deal amplifies communications agency’s strength in digital marketing, app development, SEO and conversion

MIAMI – April 27, 2016 – rbb Communications, Champion of Breakout BrandsTM, adds significant breadth and depth to its integrated marketing services with the acquisition of SpiderBoost, a leading digital marketing agency. The firm, now known as SpiderBoost Communications, joins the rbb family of brands, which includes Gibbs-rbb, a consumer/food product marketing agency and Digital Park, offering integrated digital strategy, social marketing management, content creation and customer acquisition services.

“rbb is constantly assessing new resources and partners to provide richer capabilities and expertise to our clients,” said rbb Communications’ president Lisa Ross. “Our strategic alliance with SpiderBoost over the last few years gave us a deep appreciation for their expertise in search, programming, lead generation and conversion. We felt it was time to formalize the relationship to enhance our ability to deliver seamless integrated services.”

The SpiderBoost team of experts includes industry-recognized digital strategists, SEO specialists, front and back-end web developers, mobile app developers, user experience designers, social media gurus, Google Certified pay-per-click managers and Google Analytics certified data analysts.

“We’re excited to become part of the award-winning team at rbb Communications. After vetting our options carefully, rbb’s commitment to best practices and being a “best place to work” year-after-year perfectly aligned with our company culture” said Armando Martinez, SpiderBoost president. “This acquisition allows SpiderBoost to share our strategy and digital abilities with a wider range and greater number of clients, especially at the enterprise level.”

rbb’s Digital Park division will continue to operate as a separate business unit. The Digital Park and SpiderBoost teams will collaborate, as appropriate, when the synergy make sense to serve clients better.

“Armando and his team have a strong reputation in the market and a loyal client base. They are experts at search, PPC and related digital offerings, which is an important growth area for rbb. Our collective talent, expertise and service offerings will make for an even stronger integrated agency poised for unlimited opportunities,” added Ross.

Details of the transaction were not disclosed. 

Media Contact: Elizabeth Prats • • (305) 448-5078

About rbb Communications:
Champion of Breakout Brands, rbb is a national marketing public relations firm with a reputation for delivering meaningful results and the individual attention of a boutique agency. Four-time “Agency of the Year”, rbb’s staff excels in media relations, corporate communications, digital/social media, product introductions and reputation management. The firm’s capabilities encompass a variety of practice areas, including B2B, consumer products, professional services, travel & leisure, health and fitness, and food and beverage. For more information, call Lisa Ross at (305) 448-7457 or visit

About SpiderBoost Communications:
Since 2005, SpiderBoost has created winning customized digital solutions that grows brands for companies of all sizes and boosts engagement, loyalty, reputation, conversions and revenue. SpiderBoost provides comprehensive marketing services in every business sector and industry vertical, including consumer packaged goods, attraction venues, hospitality destinations, real estate development, and more. SpiderBoost was an Inc. 5000 fastest growing companies recipient in 2014 with reported annual revenues of $2.4 million. To learn more, visit or call (305) 220-6000.