MIAMI – April 29, 2009 – rbb Public Relations, a national marketing public relations firm, has hired Amelia Gomez, Alysia Powell, and Luisa Yen as account coordinators. Gomez, Powell and Yen will provide marketing, media relations and administrative support to several of the firm’s corporate, consumer, and B2B accounts.
Prior to joining rbb, Gomez studied at Florida International University and graduated with a bachelor’s degree in mass communication, specializing in public relations with a minor in marketing. She will service a diverse group of accounts including Ringling Bros. and Barnum & Bailey Circus, Zumba Fitness and Florida Power & Light. Gomez, active in the community, volunteers with the National Multiple Sclerosis Society, American Cancer Society and American Heart Association and currently resides in Miami.
Powell graduated cum laude from the University of Florida with a Bachelor of Science degree in advertising. She honed her strategic research skills with the City of Gainesville’s Office of Equal Opportunity. Powell previously also launched a unique social networking site that blended blogging and user-generated video content to raise brand awareness for a high-tech footwear company. Powell will join the account teams of rbb clients such as Homewood Suites by Hilton, Language Line Services, and Ladenburg Thalmann & Co. Inc.
Yen comes to rbb with previous PR experience from her collaboration on media relations, strategic research and event planning for the Florida Department of Children and Families and Ron Sachs Communications. She graduated magna cum laude from Florida State University with a bachelor’s degree in public relations. Yen will support several of the agency’s consumer clients including Bijoux Terner, Blue Cross Blue Shield of Florida and United HomeCare Services.
“Amelia, Alysia and Luisa bring rbb diverse backgrounds, admirable levels of enthusiasm and refreshing perspectives on the evolving public relations landscape,” said Lisa Ross, president of rbb Public Relations. “We look forward to watching each of them develop and rise within the firm.”
About rbb Public Relations
rbb Public Relations has a national reputation for delivering results. Named PRWeek’s “2008 Agency of the Year” and The Holmes Report’s “2009 Boutique Agency of the Year,” rbb delivers clients results on par with the largest national firms, but with the individual attention of a boutique agency. Its bilingual staff excels in media relations, corporate communications, digital/social media, product introductions and crisis counseling. The firm’s capabilities encompass a variety of practice areas, including B2B, consumer products, crisis communications, travel & leisure, health and fitness, real estate, and food and beverage. rbb is a member of the Converge network of PR firms. For more information, call (305) 448-7450 or visit www.rbbpr.com.